SC STEEL

SC Steel is a manufacturing and steel fabricating plant in Taylors, SC that contributes to some of the largest projects in the United States, including the latest Amazon Distribution center. In their commercial, we wanted to showcase the quality and capabilities of not only their facility, but their people. We devised a commercial and series of portraits that show off their greatest asset: their skilled, diverse, genuine work force; the people who truly drive the company’s quality, integrity, and commitment.