We create a premium images for premium brands

With years of experience in crafting photo, video, and marketing plans for luxury resort communities around the United States, we know people don’t just want to see your community, they want to see themselves in your community. That’s why we focus on lifestyle imagery that captures the most true, authentic, captivating features of your community.

Experience in every style community, in any setting in the country.

From coastal communities, to southern mountain resorts, to remote ranches, we’ve worked on every style community. Our experience lends us the benefit of understanding the product, but we approach every community as its own unique brand, and craft a creative approach that truly and deeply communicates and illustrates what is special about the place and the people that make the community.

We get to know your community and deliver results.

Case Study

In 2020, we began working directly with the in-house marketing team at French Broad Crossing in Marshall, NC. Their goal was to sell the remaining home parcels in their luxury community. At the time, they were at about 60% capacity.

We partnered with their team to understand the ethos of their community and reshape the brand and perception together. We then created a library of photo and video assets for use in print, social, and outdoor media.

Within 18 months of the launch of our campaign, French Broad Crossing sold every plot within their community.

A plan shaped to your needs, honed to your message.

What we do

We work with your team to get to know your community, your audience, and your goals. From selling plots or homes, to increasing rental and tourism, we craft a master around creating cohesive, uniform visual assets that will best accomplish those goals.

  • Lifestyle Photo & Video
  • Editorial & Print Ad Photography
  • Television Advertisements
  • Resident Testimonial Videos
  • Architecture & Amenities Photography
  • Community Event Photo & Video

About Electric Soul

We are a visual creative agency based in Greenville, SC that serve brands around the world. In additional to National ADYY-Award winning work for luxury resort communities, our team as also produced commercial work for national brands Coca-Cola, Lowe’s Home Improvement, GE, Marriott, and FIFA, as well as original TV programming for Showtime, Magnolia, CNN, and Discovery.

Let's Talk.


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We love learning about incredible brands and forming lasting relationships with our collaborators. Let’s set up some time to learn more about you and how we might be able to craft a story with you.